Of Charities and Businesses

Written by Merve on February 10, 2011

ib29These days are not easy – not for charities, not for businesses. Indeed, giving to charities may not be high on your business agenda at this point, but hear me out. You can actually help others out, give a helping hand, and gain benefits for your business as well. I got this idea from an article I read, which is written by Jerrie Dean.

You know how most often, when we talk about helping charities, we think about actually giving money to them? I suppose that this is the norm – people do not have enough time so instead of volunteering, they offer financial help instead. What if I told you that there is a way to help charities without having to volunteer or give money in the traditional sense?

Jerrie Dean presents the idea of sponsoring a charity. There are many ways by which you can sponsor a charity without having to make an initial cash lay out. For example, if you have an online store, why not sponsor a specific charity that will receive proceeds from the sale of a specific product? This will not only encourage your customers to buy that product (because in effect, they will also be contributing to the charity) but it will also show how socially responsible you are.

Another way would be to simply create awareness for your favorite charity. Add a banner and/or a donate button to your favorite charity on your web site. Of course, an informative write up and a link to the charity’s web site will even be more helpful.

The bottom line is that just because you do not have the cash does not mean that you have to stop helping out.

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Event Ideas for Small Charities

Written by Merve on January 24, 2011

1bdf671c728fa212Charities need not be big. After all, little things really do add up to make a huge difference. Small charitable organizations may not have as big as an impact as The Bill & Melinda Gates Foundation, but they do make a difference. If you are part of a small charity, maybe you find yourself trying to come up with various events which are not so ordinary. Here are some ideas to help you get the ball rolling.

A different kind of dinner
Charity dinners usually invoke visions of expensive venues and black tie affairs. It does not have to be the case, though. Think of something on a smaller scale and something that does not require huge amounts of money. How about focusing on a specific cuisine that will showcase a particular ethnic group? This is great for charities working in this area. Alternatively, you can have a group of families host the event and highlight their family recipes. This should encourage community involvement even more.

Fun events
Think out of the box. How about hosting a geek night at the local bar? I have had friends organize something similar and it was a hit. Fantasy night is another idea. You just might be surprised at the neighborhood response!

Use Facebook and other social media
You’re spending lots of time online anyway, why not take advantage of what is available? You don’t even have to spend extra money on promoting your charity!

The bottom line is to organize something that is tied closely with your organization’s purpose and to encourage everyone in the community to participate.

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Does Your Charity Have A Newsletter?

Written by Merve on January 20, 2011

copy2_of_copy_of_NewsletterMost every organization has a means of communicating their activities with their clients and customers. Charities are not exempt from this. Indeed, charities need newsletters more than other entities. Charitable organizations actually rely a lot on the goodwill of others. And what better way to reach out to these people by sending out newsletters on a regular basis?

Big charities have web sites, offline newsletters, and all sorts of other ways to get the word out. They have the means and resources to do so. For small charities, however, it might not be so easy. This does not mean that you cannot come up with your own newsletter, however. Here are some things that you can consider as you come up with your newsletter.

Determine your recipients. The more the better. Everyone who is in your contact database should be included in your list of recipients. Of course, do not forget that your database should not be static. It should grow as time goes by.

Determine how you will send out your newsletter. You can do this through e-mail or through printed copy. I would suggest using the latter, especially for starters. Electronic newsletters will not cost you anything.

Determine the contents of your newsletter. This will change from issue to issue but the bottom line is the same – you have to tell your recipients about your core values. You have to tell the recipients your regular activities. You have to share your continuing programs. Tip: don’t over do it. Two pages should be enough to keep them reading.

Determine how often you should send one out. This could be tricky. You do not want to send out issues too far and few in between. Do make sure however, that you do not send newsletters out too often, as your resources may not be able to sustain it.

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A Charity for Deafness Guidance

Written by Merve on December 10, 2010

When you organize a charity, even medical science may need a hand. The gift of medicine and helping out people who may have some deficiencies on their health is pretty much a growing concern and considering that many people today are suffering in terms of seeking medication and assistance for various health issues, good causes such as charities are a great way to help them out.

One of these medical problems deals with hearing. The number of people who suffer from deafness is apparent and while there are medical solutions to it, they do not come cheap. Some have to console themselves with the fact that money talks and unless some good soul or program is raised, the inevitable task of enjoying the sense of hearing will only remain a goal for them.

In a move not to really help cure deafness immediately, worthy causes such as the ones being undertaken by the charity Deafness Research UK can do their small part by distributing pamphlets and guiding people suffering from deafness. In the pamphlets, guides and practical advice will be given to help concerned people, something that can really count a lot if people would read on it.

Vivienne Michael, chief executive of Deafness Research UK, commented: “Through the ‘Trouble With your Ears?’ leaflet, we aim to raise awareness of ear problems and give them more prominence on the public health agenda.”

She suggested that the provision of good-quality information could both improve people’s health while at the same time lower the burden placed on doctors by reducing the number of avoidable ear problems.

Source

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Investigate Before You Give To Charity: What To Ask

Written by Merve on November 29, 2010

Theres not much worse than door-to-door solicitors who you actually have to deal with in your own home. When it comes to people asking for donations, by far the easiest ones to refuse (if desired) are the letters (chuck it in the bin if you’re not interested), second comes the telephone solicitations (sorry, I’m not interested, or some other lame excuse which the person on the recieving end does not see, thankfully).

But door-to-door solicitations are the most difficult to deal with, rather like the kindly-faced vacum cleaner salesman or friendly Mormon at your door. I remember some years ago when a “Norwegian Wooden Floor” salesman knocked on our door one day, with a neckbrace. Needless to say, a week later, our living room floor was covered in some very expensive flooring.

But back to the topic. Dealing with solicitors can get hairy, so here are some things you should be ASKING should you get a phone call, or worse, the door-to-door solicitor.

And most importantly, if you are feeling pressured, getting repeated visits or feeling harassed, ring your Better Business Bureau IMMEDIATELY and report them.

1. WHAT? is charity’s name and details such as address, contact numbers, license, website.
2. WILL your donation be tax deductible? Ask if they have the necessary licences etc.
3. ASK about registration and licensing. This is required in most areas.
4. ASK about the percentage of the money that will go to the cause – especially of it is for a benefit event.

** WATCH out for those that pressure you to give money right then and there. A good charity will welcome your donation at any time.

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