In celebration of Breast Cancer Awareness month, Cancer Research UK aims to aggressively help women fight off this dreaded disease via viral video which Brand Republic hopes to raise potential donations from women to help stir up the fight for breast cancer.
According to Brand Republic, the aim of the campaign is to increase awareness of self-examination and encourage women to donate to the charity.
The video features a woman demonstrating how best to examine breasts with a male assistant there to lend a hand.
The need to raise the level of awareness of women on this aspect has to be done. Apparently with this educational video, women can be pushed towards being more careful and hopefully aim towards donate towards creating more informational materials that can all the more raise the awareness of breast cancer in women.
Many have fought this dreaded disease and faltered. One aspect of it all is their lack of education on how to detect and remedy breast cancer even before it spreads. There are minor aids such as leaflets and flyers but while they may have helped, it still remains that the need to seriously consider what breast cancer is all about and how to diagnose it manually beforehand is utterly important.
With this viral video, women can get a better understanding to which we all know that visuals offer an easier way of learning. Hopefully though they find that through these mediums, it can be easier to spread the word as far as alerting women on the possible existence of breast cancer in them.
Originally posted on September 30, 2008 @ 8:05 pm